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Case Study – Mass2OneMedia

The Client:

Mass2OneMedia, Inc.
Carlsbad, California, US
www.m2omedia.com

The Challenge:

Prior to launching a new rewards program at a major radio industry conference, Mass2OneMedia needed a website to showcase the program and its benefits to radio executives.

The Solution:

MarketingAnd created an identity for the program called “ECO” along with a character to help tell the story. We developed a professional yet edgy website to appeal to media executives. Production included a short animated movie to explain the service in a simple and engaging manner. The website also included a simple interface with a library of video clips featuring prominent industry executives endorsing the new service.

The Results:

The client has continued to enjoy unprecedented growth since the launch of the new site in December of 2007, partly due to the popularity and effectiveness of the animated movie, which is viewed by more than 50,000 unique visitors each month.

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